The arts is a world which runs on publicity, but in the current economic climate, the costs of full PR are larger than ever. Maddie Campion has proven results on how to get attention and in this workshop will give you the skillset so you can do your own.
As well as bog standard press release intel, we will cover:
– how to sell yourself
– how to stand out at the World’s Largest Arts Festival
– exploring and creating every press opportunity
– tips for networking if you’re bad at networking
– finding your USP
– utilising social media
Campion did her own PR for her 2018 and 2019 work-in-progress shows garnering press across online and print media, including The Sunday Times, a rare feat for a show which isn’t an hour. This workshop is geared with festivals in mind, but everything will be transferable.
Outside of comedy, Maddie Campion has worked within the world of marketing and communications at places including the BBC, Cannes Lions, and one of the most renown PR agencies in the world. Her career has led her to sharing a room with Jeremy Paxman, Susan Wojcicki, Steve Huffman to name but a few. Campion’s freelance social media consultancy has seen exponential growth and opportunities for the users she’s worked with.